But lately, more and more people are creating shots with the sole purpose of selling the rights for other creators to use them in larger productions. These clips can be outtakes from other projects or archive shots. Stock footage, also called stock video or b-roll, is a piece of video content, a clip or shot (normally shorter than 1 minute, but there are exceptions) inserted in a larger video production and that was not shot specifically for said production.
And truth is, even if you never heard of stock footage before, you have been seeing it hundreds of times a day every day, as most of the audiovisual productions in TV, film, and the Internet are using it.īut what is stock footage? And how can you use it to improve your video creations? Well, you're about to find out. If you are in the video production, filmmaking, or other related fields, you probably heard about it before.
Stock footage is a great resource for video and film creators to save time and money in realizing their vision.
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